Valya Lazareva

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Blacks and bays
Dapples and greys
All the pretty little horsies
Blacks and bays
Dapples and greys
All the pretty little horsies



 

Halsa Brand Identity

Rebranding
Package design

Shuka Design, 2023


Halsa is a subscription service that delivers customized vitamin sets.

I came up with the idea of two cube boxes that are convenient to use: one box can be left at home, and the second one in the office or wherever, making it easier to remember to take your vitamins on time. This, coupled with functional typography and emotional illustrations, represents the 'Health Constructor' concept, highlighting Halsa's commitment to wellness, flexibility, and expert guidance in health.